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Rule aeo-9f0b20303c8e768f · author_expertise · moderate evidence
Make 'official source' status visible with bylines, dated updates, methodology sections, and structured data, since clear source links (16%) and official-source framing (15%) are the top trust signals for AI searchers.
Applies to: blog, landing, faq
Why this matters
YouGov found these two signals were the trust signals AI searchers cited most often, while 49% of non-AI searchers say no trust signal would change their mind.
Implementation
Type: template
Anti-pattern
Spending budget designing trust signals for the 49% of non-AI searchers who say nothing would change their mind.
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