aeogeo.site
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Rule aeo-31fc5569adcc742f · content_template · moderate evidence
Structure content with clear heading hierarchies (H1-H2-H3).
Applies to: blog, product, landing, faq
Why this matters
Use one H1 and nest H2 and H3 in order so each section can be read on its own. The multiplier often attached to this advice is the same AirOps comparison of cited URLs against Google top results, not a test that adding headings raises citations. A controlled head-to-head found formatting changes did not decide which source was cited.
Implementation
Type: template
Anti-pattern
Flat content structure or multiple H1s.
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