Rule aeo-9f0b20303c8e768f · author_expertise · high confidence

Make 'official source' status visible with bylines, dated updates, methodology sections, and structured data, since clear source links (16%) and official-source framing (15%) are the top trust signals for AI searchers.

Applies to: blog, landing, faq

Why this matters

YouGov found these two signals move AI searchers most, while 49% of non-AI searchers say no trust signal would change their mind.

Implementation

Type: template

Anti-pattern

Spending budget designing trust signals for the 49% of non-AI searchers who say nothing would change their mind.

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