aeogeo.site
Rule aeo-1788853987.643506-622 · measurement · high confidence
Report citations and AI referrals as separate KPIs; up to 67% of AI-referred traffic lands on pages that were never cited.
Applies to: all
Why this matters
Citations measure evidence; referrals measure next action. Blending them hides which layer is underperforming and creates false confidence in 'AI visibility' numbers.
Implementation
Type: system
Anti-pattern
A single 'AI visibility score' that averages citations and referrals.
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