Content template covers 15 rules in the aeogeo rulebook. 5 of them are hypotheses, not yet confirmed by independent evidence.
Open a rule for the full statement, the evidence behind it, and the check that can verify it on a page.
content_template
15 rules
- Open every page with a direct answer to the implied buyer question in the first two sentences (BLUF).
aeo-001 · hypothesis, not yet confirmed · system
- Use question-shaped H2/H3 headings that match how buyers ask (not clever labels only).
aeo-002 · hypothesis, not yet confirmed · template
- Create answer-friendly content: open with a direct, concise answer and use lists where they help readers and AI systems extract it.
aeo-11d1e81a8542d5e6 · limited evidence · template
- Structure content with clear heading hierarchies (H1-H2-H3).
aeo-31fc5569adcc742f · moderate evidence · template
- Structure each content section as a standalone passage that fully answers one specific question without requiring context from other sections. Use H2/H3 headings that reflect the exact question being answered.
aeo-864621cfb13ab138 · limited evidence · template
- Use clear, question-shaped headings that directly reflect user queries. Headings like 'How do AI search engines choose sources?' map directly to the questions AI systems retrieve content to answer.
aeo-1749bf8366ca0eb2 · moderate evidence · template
- Structure content in modular, retrieval-ready chunks with clear headings, answer-first summaries, and lists because AI systems extract passages to build responses.
aeo-d6d81917f6a314fd · hypothesis, not yet confirmed · template
- Add descriptive comparison tables, TL;DR sections, and FAQ blocks that AI can parse and cite directly.
aeo-e0177b4431c66245 · limited evidence · template
- Add FAQ sections that answer the questions customers actually ask, each with the direct answer first.
aeo-b31e785dae3ca682 · hypothesis, not yet confirmed · template
- Design content for machine extraction: lead each section with a one-to-two-sentence answer before expanding, use descriptive headings as signposts, add bullet points and numbered lists, and include tables for comparisons.
aeo-c1b08e34d26d6d8c · limited evidence · template
- Structure content around full topic coverage, not single keywords. AI search can fan one query into multiple sub-queries. A page covering only basics while missing sub-topics may be less competitive against a more comprehensive page.
aeo-39bb6428092669eb · limited evidence · template
- For top-of-funnel queries, publish 'Best X' listicle content—blog lists make up 43.8% of all ChatGPT source URLs.
aeo-6845e8523a351edd · limited evidence · template
- Structure product-category and comparison pages as ranked listicles (e.g., "Top 5 CRM Tools").
aeo-c63e10d92a18e810 · limited evidence · template
- Front-load the core answer and key metrics in the opening sentence of every section, so the core answer is available early in the section.
aeo-fa4eb3a3f1ce8e15 · hypothesis, not yet confirmed · template
- Build content that anticipates and answers follow-up questions from the user's decision path.
aeo-787246fd87d1ac1b · strong evidence · template
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