Strategy covers 6 rules in the aeogeo rulebook. 4 of them are hypotheses, not yet confirmed by independent evidence.

Open a rule for the full statement, the evidence behind it, and the check that can verify it on a page.

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strategy

6 rules

• Do not rely on llms.txt or manual chunking hacks as a substitute for sound HTML structure and SEO fundamentals.

  aeo-015 · hypothesis, not yet confirmed · system

• Build a dual SEO+AEO strategy; AI referral traffic (1-3% of visits) is small but high-intent, and organic search remains a cornerstone (30-40%+ of traffic).

  aeo-27a7b2ea0f08fb6f · limited evidence · not_automatable

• Align AEO ownership beyond the SEO team to include brand, PR, product, and editorial teams, so AI search work draws on these functions rather than SEO alone.

  aeo-34182c1f63481021 · hypothesis, not yet confirmed · not_automatable

• Build topic coverage with breadth, entities, and connected clusters rather than single-page keyword precision.

  aeo-cf1055b8042a6fbf · hypothesis, not yet confirmed · template

• Maintain strong traditional organic visibility to support AI search visibility; major AI search products can involve live retrieval from search engines.

  aeo-baa0b953a3bac94b · moderate evidence · not_automatable

• Prioritize optimizing for Google's AI surfaces (AI Overviews, AI Mode) over chasing ChatGPT citations, because Google is where AI search actually sends people to businesses today.

  aeo-7a5f243d67333c38 · hypothesis, not yet confirmed · not_automatable